At Prudential, we believe that our customers deserve the highest level of professionalism, care and continuous contact from us. That's the reason we created the Prudential Service Mark - an accreditation programme that recognises and rewards Prudential Financial Consultants who are committed to going above and beyond in servicing their customers.
How can a Prudential Financial Consultant be accredited with the Prudential Service Mark?
The Prudential Service Mark accreditation programme is open to all Prudential Financial Consultants. In order to be awarded the Prudential Service Mark, a Financial Consultant has to fulfil a set of stringent criteria – one of which is to receive excellent commendations from their customers. Simply put, you play a significant role in deciding whether they are accredited or not.
What does Prudential Service Mark mean to you?
A Prudential Financial Consultant who has been accredited with the Prudential Service Mark signifies that he or she is committed towards rendering the highest level of service to you. In order words, your insurance and investment needs will be well taken care of by a Financial Consultant who is among the best in our organisation.
Source: Pru website
Author's comment: "Quite smart of them to try something like this. It gives the best service agents an extra differentiation and an edge when approaching new clients, while providing an incentive for the less service oriented agents to pull up and provide better service."
